1. The promoter is Sunshine Diaries Ltd trading as PAPER London, 20 Wenlock Road, London NW1 7GU.
  2. The competition is open to customers aged 18 or over, resident in the UK or US, who bought from paperlondon.com between 1st January 2026 and the 31st of December 2026. PAPER employees and their families can't enter.
  3. To enter, leave a review of a PAPER product through the review link we send you, including at least one photo of you wearing the product. One entry per person.
  4. Entries open at 10th November and close at 11:59pm UK time on 31st of December 2026. Late entries won't count.
  5. Every review with a photo is entered, whatever star rating it gives. Reviews must be honest and about the customer's own experience.
  6. Winners are chosen by the PAPER team for styling and originality. This is a judged competition, not a random draw. The judges' decision is final.
  7. First prize is one PAPER gift voucher worth £500. Three runners-up each receive a PAPER gift voucher worth £100. Vouchers are valid on paperlondon.com for 12 months, can't be exchanged for cash, and no alternative prize is offered.
  8. If a winner shops on paperlondon.com in another currency, the voucher value will be converted at the exchange rate that applies at checkout, so the amount in that currency may vary.
  9. Winners will be contacted by email by 8th of January 2027. If a winner doesn't reply within 14 days, we may choose another winner.
  10. By entering, you agree that PAPER may show your review and photo on paperlondon.com and pass them to review partners such as Google. We'll ask winners separately before using their photos in advertising.
  11. We'll use entrants' details only to run this competition, in line with our privacy policy at https://paperlondon.com/pages/terms-1
  12. We may change or cancel the competition if circumstances outside our control make that necessary, and we’ll tell entrants if we do. These terms are governed by the laws of England and Wales.